What has actually Asus done to justify the 80 percent bang in price end the initial ZenFone Max? an ext importantly, has actually the firm done enough?

Anirudh RegidiNov 09, 2016 15:37:16 IST

From the moment Asus announced that ZenFone 3 lineup in India way bagian belakang in August, ns was worried. Asus showed up to be charging a premium for decidedly mid-range specs and also it was v that are afraid at the back of my mind that i approached the brand-new ZenFone 3 Max.

Anda sedang menonton: Handphone asus zenfone 3 max

This phone call is the successor to Asus’ own ZenFone Max. The maksimum gets its name from the humongous battery it packs in. The original max came with a 5,000mAh battery kapan this brand-new ZenFone 3 maksimum packs in a smaller 4,100mAh unit though. The ZenFone maks was juga a decidedly anggaran smartphone v a starting price of just Rs 9,999.

There are two systems of the ZenFone 3 maks available. The very first is a 5.2-inch variant with a MediaTek chip and also 5.2-inch display screen that prices Rs 13,999. The other is a 5.5-inch variant v a Snapdragon 430 for Rs 17,999. The smaller one is dubbed the ZenFone 3 maksimum 5.2 and the bigger one the ZenFone 3 maksimum 5.5.

The ZenFone 3 maksimum we got for tinjauan is the 5.5-inch model.

So apa has Asus done to justify the 80 percent bump in price end the original? an ext importantly, has actually the company done enough?

Build and also Design: 7/10


There’s nothing lot to say around the design. All smartphones look mostly the exact same these hari and the ZenFone 3 max is no different.

You obtain a white, rectangular slab of a phone v 2.5D glass top top the front. The back panel is make of metal and also there space two plastic panels in ~ the top and also bottom to permit for wireless connectivity.

The buttons ~ above the front challenge are capacitive, yet are not backlit, produksi them a little complicated to use in the dark. The upper fifty percent of the front part features the earpiece speaker, front camera unit and also ambient light sensor. An pengarahan is embedded dibawah the surface of the front dasbor as well and also it serves as a notification LED.


The rear features the camera and also fingerprint sensor, both the which space aligned come the centre-line in ~ the back. A dual-LED flash and also laser focus-assist sensor anggun the sides of the camera unit.

Given that the kembali panel is make of an aluminium alloy, the call gets bonus points for build quality. The finish isn’t really good, however. The border whereby the metal meets plastic is rough, together is the transition from glass to metal on the sides.

That said, the construct quality is leagues better than the cheap, plasticky feel of the initial ZenFone Max.


The dimensions are also great. The phone is hanya 8.3mm thick and also weighs 175g. The iphone 7 Plus, through comparison, is 7.3mm thick. The ZenFone 3 Max juga has a much better screen-to-body proportion of 73 percent as opposed come the iphone phone 7 Plus’ 65 percent.

The phone feels nice to hold, if a touch also slippery and also it’s method more pocketable than many phones with the same display size. The buttons are juga nice and clicky, which ns like.

I’m sendiri not in favour of a rear-mounted fingerprint scanner, yet I can’t yes, really dock points because that a personal preference of that nature.

Features: 7/10


The feature-set for this phone is very confusing. You acquire 3GB RAM, 32GB the storage, an expansion slot that support microSD cards as much as 128GB in size, a huge 4,100mAh battery, a full HD 5.5-inch display screen that’s actually no bad and also a 16MP behind camera unit.

Countering this really reasonable spec sheet is an entry-level Snapdragon 430 processor and a mono speaker.

As you’ll view in the power section, the SoC ruins what could have been a great phone.

The star the the present is the battery, however, which have the right to be also be used to juice other tools via an OTG cable. Asus cases that the ZenFone 3 max can carry out 1.5A of existing for charging, i beg your pardon is quite commendable.

Display: 7.5/10


The phone’s screen is as confusing together the specs of the device. At 5.5-inches and penuh HD (1920x1080) resolution, the dimension of the screen and also pixel density is fairly nice. You’ll need a greater resolution for VR, yet at this price, that’s asking for too much.

Colour reproduction is juga good enough and also you won’t have any type of complaints unless you ar it side-by-side with something favor an iPhone. In sebagai a scenario, you’ll an alert that the Max’s screen is on the cooler side (tending come blue).

My real complaint v the screen is through its brightness. Asus claims to be penampilan a 400nit screen (nit gift a measure up of brightness) and while it need to be adequate for analysis in glowing light, it isn’t.

The display screen is good indoors, however in bright sunlight, i was always left wishing the I could boost the brightness hanya that tiny bit more.

Software: 8/10


The phone runs Android 6.0.1 Marshmallow through ZenUI ~ above top. Android’s main point functionality continues to be unchanged — you deserve to still access Google Now and also use currently on Tap, for instance — and also Asus adds layers that functionality and also design on top of it.

Again, this is my an individual preference, however I favor a inventaris Android suffer as opposed to a tradition one, especially if it’s no done well. To its credit, Asus’ interference with bagikan Android is minimal. You gain a bunch of brand-new icons, a totally new collection of animations (which ns didn’t like because they dulu too slow) and other small touches like notice bubbles on application icons.

You can also download themes indigenous Asus’ Themes store, i m sorry is nice.

You’ll uncover a plethora of new options in the settings menu. These help customise the Android endure to your taste and let you include or eliminate software features. Girlfriend can permit settings that will certainly let you take photos v the fingerprint sensor (or double-tap to wake up the camera). You can tambahan enable touch-screen use that allows you draw on the display screen to open details apps.


Other functionality kemudian as double-tap to wake or sleep, movement gestures like placing the phone call on your ear to answer a call and also a glove mode to rise the sensitivity the the screen can be permitted or disabled at will.

By default, paling of these gestures and also features are disabled and I hanya wish the opposite dulu true. I recognize too many orang who’re as well intimidated by the settings menu to bother going right into it.

An interesting enhancement is the GameGenie app. Think that it together a steam overlay or the DVR batang in windows 10. You deserve to keep GameGenie as a persistent icon when gaming and also tap on the anytime come stream your display screen on something favor Twitch or YouTube. Friend can juga use it to quickly access a terbawa to look increase something online.

It’s thoughtful of Asus come not kekuasaan these functions on you and also let you decision whether you want something or not. However, it could have been far better if Asus had simply enabled some that the much more useful attributes by default.

One attribute that ns rely heavily upon, raise-to-wake, is absent. Double-tap almost kekuasaan up because that it though. Almost.

Performance: 4/10


Great software needs to be combine with an excellent hardware and that’s the one thing Asus failed come do. Kapan everything else falls into the “good” or “not bad” category, Asus’ decision come go v a Snapdragon 430 SoC drops into the “terrible” category.

The call feels sluggish at all times. Yes sir a type of hesitancy come the UI. Friend tap on miscellaneous and kemudian wait half a 2nd for the phone call to process the input. Opened apps, tabs, the multi-tasking menu, the notice drawer, they’re all slow and also jittery.


Even YouTube doesn’t run smoothly on this phone at HD resolutions and randomly freezes ketika viewing.

Switching to power mode under Power Saving choices noticeably increases some actions, yet the all at once experience is quiet a juddery one. Animations are rarely smooth and also there’s a perceptible lag to everything.

On a phone under Rs 10,000, the performance could be acceptable. Top top a phone going for double that amount, it’s not.


Making points worse is the fact that over there is no phone in the pasar today that carries seperti an abysmal SoC at this price. The Redmi keep in mind 3, which starts at Rs 9,999, packs in a Snapdragon 650. The enlarge Nexus 5X packs gets a Snapdragon 808. Phones favor the Vibe X3, Xperia XA and even the Moto X Play pack in better specs 보다 this one.

If you think around it, the Rs 6,999 Redmi 3S package in a Snapdragon 430. That phone sells for a third of the price that this ZenFone 3 Max. The Rs 8,999 Redmi 3S Prime offers nearly the exact same specs as the ZenFone 3 Max. Permit that just sink in for a bit.

In kondisi of value, the only phone I can think of it is worse 보다 the ZenFone 3 maksimum is the iphone phone 5S, which exit in 2013.

All the this is still no as negative as the inputting experience. I"m no bragging, but I do type very rapid on a phone. Through the ZenFone 3, over there are times when the keyboard hanya freezes up and I have to stop inputting till the words catch up. This happens v third-party keyboards like Swiftkey together well. It"s not a an extremely frequent occurrence, but it does happen and when that does, it"s very frustrating.

Benchmark figures also bear this out, indicating performance the is on par with few of the lowest performing gadgets in ours charts.

To that is credit, the phone doesn’t seem to heat up much, only acquiring noticeably warm under heavy load and also camera use. If just Asus had actually seen to the right to include a Snapdragon 650 or equivalent SoC, it would have been the perfect match to the remainder of the device.

The speaker’s power is hanya about acceptable. The a mono-speaker and also not very loud, yet it’s loud sufficient to it is in useful. In fact, the speakers is prefer the display, it’s no bad, but it demands that small bit more oomph.

Camera: 6.5 / 10


The camera unit on the an equipment has a lot of going because that it top top paper. The rear camera is a 16MP f/2.0 unit v PDAF and Laser-assist focussing. It juga features EIS (not as good as OIS), a supervisor resolution mode, HDR, low-light mode, etc. Asus juga claims that the camera can emphasis in 0.03 seconds.

In real-life, however, the camera isn’t the impressive. The camera does focus and also meter quickly and also consistently, but nowhere near the claimed 0.03 2nd speed. I would certainly estimate that the camera takes a an excellent half 2nd to one second to develop focus. Focussing is around as fast as top top an iphone 6s Plus, however without the seeming fluidity the the iPhone’s camera.

Images room noticeably to wash out and also lacking in detail. Castle look all best on the phone’s screen, yet zoom in even slightly and also all you’ll check out is a painting rather than a photo. Competing phones choose the Redmi keep in mind 3 and also Nexus 5X create relatively far better images.

HDR and also night mode tambahan didn’t do lot to help shots that compelled them. While images in HDR did show much more dynamic range, the washed out colours remained.

Night mode is an alleged to alleviate the resolution that the image and also enhance irradiate sensitivity while toning turun noise, and it appears to do that, yet the outcomes aren’t worth mentioning. The camera also struggles an extremely hard to focus in low-light.

The at sight Resolution setting was also disappointing.

Frankly, I wanted the auto settings to both low-light and HDR modes because the increased comparison in that mode serves to offset the to wash out pictures a bit.

Battery: 9/10


Battery life is impressive, the only an excellent thing about this phone call I’d say.

My day-to-day driver is an iphone 6s Plus, which package in a 2,750mAh battery and also lasts me a jenuh day of use. My daily use consists of at the very least 2-3 hrs of video clip playback (I have a lengthy commute), a pair of calls, dozens the e-mail, 50+ message (sometimes more) and also at the very least 2-4 hours spent searching the web.

Where the iphone lasted me a jenuh workday (about 16 hours), in ~ default settings, the Zenfone 3 maks lasted over 30 hours, and also that’s after ~ charging my iphone phone by 10 percent with the OTG charging attribute on the Max.

Our standard PCMark battery test failed to run on the phone call so i can’t call you, objectively, just how it compares come the competition. I can however say the no phone, impede the original ZenFone maks and the Redmi note 3, has ever before smoked my iphone in the battery life department. The fact that the ZenFone 3 maks can perform it is testament to the capabilities.

I do have one complaint around the battery and also that’s to execute with the charging rate. Charging is extremely slow v the bundled charger and also I only saw the battery walk from 3 percent to 40 percent in 2 hours. My iphone phone goes from 0-100 in 2 hours and I thought that to be slow.

Verdict and also price in India

I can’t because that the life of me figure out why Asus has priced the ZenFone 3 maksimum as they did. I evaluate the battery life and also the develop quality at this asking price that Rs 17,999, but that slow SoC totally ruins the experience for me. The camera is juga lack-lustre.

The elephant in the room is, of course, the Redmi keep in mind 3, and that maker sells for about Rs 5,000 to Rs 7,000 much less than the ZenFone 3 Max. It tambahan offers a huge performance bump, a far better camera and also the exact same battery life. Why would certainly anyone in anda right minds pick a ZenFone 3 maks over the Redmi note 3, in ~ the present pricing?

I wouldn’t.

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